SkyloftsMGMGrand.com
About
The Skylofts at MGM Grand are the aspirational dream of the Las Vegas strip, delivering a real-life experience matching, if not surpassing, any traveler’s dreams. To deliver that experience in a website, MGM turned to Cimarron Digital. Knowing the target clientele were more than just travelers, but avid collectors of experiences, Cimarron Digital had to find a way to deliver such experience on screen without losing any of the necessary retail functionality a property in this competitive market requires.
Using an immersive Flash interface and parallax navigation techniques over all original photography produced in collaboration with The Cimarron Group's Brand and Print production team, Cimarron Digital was able to add visual depth and beauty, unique and interesting hotspots and, ultimately, convert passive viewers into active clients and guests.
With this site, The Skylofts at MGM Grand, largely known for redefining and heightening luxury experiences, can also be known for their work trendsetting digital experiences in hospitality.